In a bold marketing move, your team decides to launch a product that doesn't exist as an April Fools' prank.
The fake product goes viral and now there's overwhelming demand.
What's the plan?
product woes
Confess to the prank but leverage the hype to promote your real products, offering discounts to all the 'early adopters'.
Double down on the joke, creating an elaborate backstory for the product, including fake reviews and celebrity endorsements.
Quickly pivot and start development on the fake product, turning fiction into reality.
Confess to the prank but leverage the hype to promote your real products, offering discounts to all the 'early adopters'.
Double down on the joke, creating an elaborate backstory for the product, including fake reviews and celebrity endorsements.
Quickly pivot and start development on the fake product, turning fiction into reality.
Confess to the prank but leverage the hype to promote your real products, offering discounts to all the 'early adopters'.